December 15, 2025
Tag: Nestle Postcards
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Dear Doctor
2 Comments
Drug companies have always advertised their products directly to doctors. After all, doctors have to know all about the “wonder drugs” their patients are requesting. Among the numerous methods drug companies have developed to encourage doctors to elect their drugs, one technique stands out — the “Dear Doctor” postcard.
Past Article
October 21, 2021 5 Comments
Was your grandfather a Moose, an Elk, or an Eagle? Perhaps he was a Knight or a Mason. Or was your grandmother an Eastern Star or a Daughter of the Rebekah? Most of us have ancestors who were members of fraternal orders or lodges. One hundred years ago, 30 million Americans enjoyed the ritual and security provided by a benevolent organization. Postcard history has the story.