July 26, 2026
Tag: Pharmaceutical Postcards
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Dear Doctor
2 Comments
Drug companies have always advertised their products directly to doctors. After all, doctors have to know all about the “wonder drugs” their patients are requesting. Among the numerous methods drug companies have developed to encourage doctors to elect their drugs, one technique stands out — the “Dear Doctor” postcard.
Past Article
March 7, 2022 4 Comments
It may be that everyone reaches for their money when they hear, “Peanuts, Pop Corn or Cracker Jacks” At public events for more than a century these three snacks have help force memories.