Tag: advertising

  • It isn’t déjà vu, but I guess it’s close.

    It isn’t déjà vu, but I guess it’s close.

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    A rug gallery in Paris sells the dust from its valuable carpets? Here’s the story.

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  • It’s Old Home Week!

    It’s Old Home Week!

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    Small towns in New England and the Mid-Atlantic lost population as westward migration and the lure of factory work drew young people away. Old Home Week attempted to lure them back.

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  • I’d Rather Fight than Switch

    I’d Rather Fight than Switch

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    Selling tobacco with a symbol (the tobacco-store indian statue) or a slogan (“I’d rather fight than switch”) has a long and storied history. But “I’d rather fight than switch” wasn’t original with the old Taryton brand. Here’s the story.

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  • It’s Yours for FREE!

    It’s Yours for FREE!

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    Offers of free gifts that motivate customers to become involved with a product or brand is not the invention of internet advertisers. Advertising postcards have been around since the start of the postcard era. During the 1950s and 1960s, postcards offering free gifts were popular as a “business-to-customer” method of sales communication. The emergence of…

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Past Article

Ray Hahn
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Musicians who earn their living in the world of classical music have strong shoulders to stand-on, as long as conductors like Bernstein, Ormandy, Leinsdorf, Munch, and Koussevitzky are remembered. Each worked at a summer music festival in the mountains of western Massachusetts. Each is fondly remembered by music lovers around the globe.

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